H&M pledges 100% sustainable cotton by 2020

H&M will transition to 100% sustainable cotton by 2020, according to the company’s 2018 annual report. The retailer reached roughly 95% sustainable supply in 2018.

The commitment to sustainable cotton is part of a larger plan to convert to 100% recycled or sustainable materials across the company’s supply chain by 2030. The report said 57% of the retailer’s 2018 materials met this standard — up from 35% in 2017. It also recently announced plans to phase out conventional cashmere on environmental and animal welfare grounds as part of the same initiative.

Read the full story at www.SupplyChainDive.com.